After hearing about Nathaniel Broughton’s PubCon drinking game, I became obsessed with the concept of drinkbait. In a prior post on the subject, I took a somewhat obnoxious (I prefer the word funny) approach to presenting the idea (complete with pics of Fonzi, Darth Vader, Vanilla Ice, and Mr. T). However, in typical Chris Hooley fashion, I’ve taken the idea a step further than it truly needs to go.
I looked at the SEO drinking contest like some SEOs look at a search engines. I analyzed it to find a way to game the system…
Enter the DrinkBait.com personal drink spamming campaign.
The rules of the contest state I must buy reputable SEOs a drink, and take a picture of myself with said SEO to attain points. The person with the most points wins the contest and make a few hundred bills (and probably gets a few links from SEO bloggers too). It did not stipulate that I needed to be in a bar, drinking, or even ask said SEOs if they want a drink.
I developed new “technology” (ok, I actually just bought the domain “drinkbait.com” from moniker and pointed it to my blog) and printed out a sheet of paper with the domain name printed all over it. I bought about 40 nips (various flavors) and after cutting the paper up to create tabs with the domain name printed on it, I taped a tab to each bottle.
Now all I need to do is go to the conference today with my big bag chock full of nips. Each time I see an SEO on the “list” I can run up on them with the drink I bought for them, AND I can even do drive by picture taking if said SEO is not fond of my drink spamming campaign.
This is so gonna rock. As the self proclaimed “Frat Boy of SEO” I have a falsified reputation to uphold. I will not let more deserving people with more refined social skills, more experience and / or industry relations, or more brains beat ME in a drinking game. It just aint gonna happen baby.
I am headed off to the conference to give away some free drinks. Wish me luck!