Chris Hooley’s -ThinkBait-

One single post from a good blog can have a huge impact on natural search rankings. Some SEOs already know this, and a few companies (ReviewMe, SponsoredReviews, PayPerPost, etc) have built businesses around the idea.

I recently posted about my experience with Acapulco Pools, a pool builder in Arizona, and told my buddy Adam to watch the Google ranks for “Arizona Pool Builder“. Keep in mind, this was only a few days ago. He ranked #12 at the time, and already he’s at #9. I also told him to watch “Fiberglass Pool Builder” where he was at #3. Now he’s at #3 AND #4 and my post is #5. Not too shabby.

The trick is, and always was, the appropriate use of anchor text, page titles, and content. This does NOT mean I am saying start up a million splogs. It means having a good blog post linking to you from a blog that has some trust and some backlinks can have a serious effect on natural rankings… especially if your keyphrases aren’t that competitive.

On a related note, if anybody else would care to mention Acapulco Pools (www.azpools.net) or this post on their blog(s), I bet it would dramatically change the above SERPs. If you choose to do so, make sure I know about it so I can show your blog and track the results as well.

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*update - our friends over at Tailored Consulting read this post and decided to join in and post a link. Thanks Brendon! Let’s watch the SERP to see what happens!*nother update- the Affiliate Profit Center popped a linkeroo to Adam’s company too - this is cool!

*yet another- Web Hosting Report popped a linkie in therrrr too- and according to my most recent search, the site is now at #5.  SWEET!

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